Yes House & Land: From Struggling Ads to Consistent Sales

14 confirmed sales within first 4 months
Reducing the cost per lead by up to 80%

Optimised target audience, boosting lead volume and sales efficiency

Automated CRM with lead follow-ups and
round-robin distribution

Case Study

The Company

Yes House & Land helps first-home buyers, investors, and second-home buyers secure house and land packages.

Founder, Michael Osorio, has been in the industry since 2013, starting in construction before moving into sales.

The business was growing, but there was one major roadblock—finding a reliable way to generate high-quality leads without wasting time and money on ineffective ads.

The Challenge

Like many business owners, Yes House & Land tried running their own ads but didn’t see the results they needed.

They even hired another marketing agency for a few months, hoping to turn things around—but the leads still weren’t coming in consistently.

The biggest issues?

Low-quality leads that weren’t converting into sales.

Wasted ad spend with little to no return.

No clear strategy or long-term plan for sustainable growth.

At this point, they knew they needed an agency that understood the property industry and knew how to get results. That’s when they found Kick Marketing

The Solution

We didn’t just throw money at ads and hope for the best. Instead, we built a strategy designed to bring in high-quality leads and convert them into real sales.

Here’s what we did:
✅ Targeted lead generation by refining the audience to focus on serious first-home buyers and investors.

✅ Optimized ad campaigns by testing different creatives and messaging to increase engagement and conversion rates.

✅ Consistent campaign monitoring – Weekly reviews and data analysis helped us adjust and improve performance.

✅ Transparent communication with regular check-ins ensured we stayed on top of the numbers and pivoted when needed.

The goal wasn’t just to increase lead volume—it was to bring in better-quality leads that actually turned into deals.

The Results

Since working with Kick Marketing, Yes House & Land has seen:

-A steady stream of high-quality leads

- Consistent sales growth, even as the market changes

- Better ad spend efficiency, leading to higher ROI

- A long-term partnership built on trust and results

Here's what Michael had to say:

"The biggest thing I appreciate is the transparency. If something isn’t working, we fix it. The leads are consistent, the communication is solid, and the results speak for themselves."

Client Success
Feedback