How Start Investing Australia
Scaled From 1 to 6 Sales Reps With Zero Brand Presence

Scaled from 1 sales rep to a team of 6
Built consistent, high-quality investor lead flow from zero brand presence
Launched a complete end-to-end social acquisition + CRM system
Enabled rapid growth in a highly competitive investment property market

Case Study

Overview

Start Investing Australia helps everyday Australians build wealth through residential investment property. Their clients range from first-time investors to owners with one or two properties looking for guidance, finance restructuring, or a clearer pathway to long-term wealth creation. Unlike many established brands, Start Investing Australia was a brand-new company entering a highly competitive investment property market and needed to generate leads fast if they were going to grow. Kick Marketing was already working with their owner-occupier brand, and this new investment-focused business needed its own strategy, messaging, and acquisition system built from scratch.

The
Challenge

When Start Investing Australia approached us, they were:

For the business to survive, and then scale, they needed a system that could reliably bring in investor enquiries from day one.

Our
Approach

To help them break into the market quickly and sustainably, we built a complete acquisition system tailored for investor psychology and clarity-driven messaging.

1. Developed investor-specific messaging & angles
We reframed their story, clarified their offer, and built advertising that simplified investing for everyday Australians.
2. Built a full social media lead generation system
We implemented a complete done-for-you setup including:
3. Close collaboration to launch & scale

As the system gained traction, we worked closely with their team to refine messaging, build new campaigns, and support their sales process as volume increased.

Once everything aligned, performance kicked in — and stayed consistent.

The Results

The impact has been significant and business-changing.

In Stewart’s own words:

“When we started with Kick Marketing, we weren’t sure how long we could even compete in the space. Now we’ve grown the business, grown the sales team, and the volume and lead quality just keep improving.”

If you’re wanting to grow your business and you’re willing to make the investment, it just makes sense to reach out to Kick Marketing.

Marketing is one of the most important attributes of a company — and these guys know what they’re doing.”

Client Success
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